Justin Fields has agreed to a “long-term” deal, making him the face of their FloatZig 1 running shoe and featuring in their digital and social content, as per a statement by Reebok.
Fields will also play a crucial role in Reebok’s Human Rights Now! platform in the future.
In July, Reebok donated apparel for Fields’ youth camp.
As Fields enters his third NFL season as the quarterback for the Chicago Bears, the pressure on him to perform at his best is higher than ever before.
With an impressive sophomore campaign that saw him running for 1,143 yards, just shy of Lamar Jackson’s NFL QB single-season rushing yard record, and a strengthened offensive line and a new top receiver, DJ Moore, there are high expectations for Fields to become the star that the Bears envisioned him to be when they selected him in the 2021 NFL Draft.
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Fields has a calm and confident personality that belies his age of 24.
Reebok recognized this quality in him and has chosen him to lead their return to team sports.
Reebok has a rich history in football, producing the NFL’s on-field jerseys from 2001 to 2011 and having stars like Emmitt Smith and Peyton Manning on their roster.
With Fields, they intend to reintroduce the brand to the world of team sports.
Fields’ dedication to his craft and his inspiring qualities are what attracted Reebok to partner with him.
He is never afraid to lead the charge, whether it’s with the Bears or as the new face of Reebok team sports.
The deal with Reebok is a long-term commitment that will feature Fields in digital and social content, and it’s a significant step in his career as he continues to develop as a passer and help the Bears improve their record from last season.
The Bears’ season opener is against their division-rival Green Bay Packers on September 10, and fans are eagerly anticipating Fields’ performance on the field.
