Elena Jane Goulding, Ellie Goulding, the renowned global superstar, is all set to perform a full headline set on Saturday 12 August 2023 after the end of play.
For the very first time, live music will be a part of the championship’s new and enhanced fan experience, which aims to attract a diverse and fresh audience to enjoy women’s golf at its highest level.
The 36-year-old BRIT Award winner, Goulding, will entertain the fans on Saturday 12 August after the close of play.
In her own words, “I’m thrilled to be the first music artist to perform at the AIG Women’s Open. The elevation of women’s sports is something I’m a huge champion of, so I can’t wait to be surrounded by inspiring women in August. I’m looking forward to seeing you all there!”
The AIG Women’s Open will showcase women in sport, business, and entertainment, and fans attending this year’s championship will be able to enjoy world-class golf and live music entertainment.
Along with the headline music act, the new festival fan village will offer an engaging live programming schedule throughout Championship week that includes player appearances and interviews, live Q&As with inspiring women, documentary screenings, live podcast recordings, and live music. Fans can expect a new festival village look, designed in partnership with Populous – a global leader in fan experiences.